Digital Media can mean a lot of things depending on who you talk to. Wikipedia, Google, Bing, dictionary.com-they’re all good sources. At 5 Creative Group, we use the phrase, Digital Media as keywords that summarize some of the key services that we do. This includes everything related to the Internet that can fast-forward and change business models, including corporate websites, digital catalog sites, social media sites, blog sites, video broadcasting sites, micro sites, and ecommerce. We also use it loosely to refer to everything digitally related for the other services that we offer-digital photography, video production, and digital PR. New media and the digital lifestyle is changing the way we do business. We have to stay on top of it all.
With innovative Internet based technology and software being developed on a daily basis, everything seems to get smarter, faster, and sleeker. Digital technology will continue to evolve and we want to be a part of this future and stay ahead of the curve. Of course, we strive to enable our clients to leverage digital media to grow their organizations and to grow them at light speed. For more information, visit www.5creativegroup.com
Let’s face it, Social Media, blogging and video broadcasting is now mainstream and for good reason. The Internet is extremely powerful and high technology is changing the way we operate and how we market our products and services. It’s also impacting our everyday culture. Technology, pop culture, and our teens, have influenced how we communicate. To some degree, it is the younger crowd and Gen Yer’s that have created the initial buzz, popularity, culture and utility of social media with MySpace. Then came Face Book, Twitter and LinkedIn and the list goes on and on.
Social media, blogging, and video broadcasting sites are popping up like wild fire. These are great digital communication tools that can increase name recognition for companies and individuals. We help businesses leverage and maintain these tools and add them to the mix. So, tweet, post, blog, broadcast, create communities, groups, and promote yourself and organization to the world. Now that is power! What could be next? Probably better tools, more functionality, more video, and of course more users. Visit www.5creativegroup.com for more information.
Traditional PR will never die. Or will it? Digital PR is creating local, regional, national and global awareness-digitally. That is, using all digital media to get the word out, to tell stories, promote product launches, brands, and events across all media outlets.
Instead of sending the traditional press kits, making the traditional phone calls, and setting up press meetings, PR firms, including 5 Creative Group, use “the wires” to distribute press releases and can help speed-up the process of getting a message in the hands of journalists, publishers, radio personalities, News reporters, TV show hosts, major websites, etc.
What’s more, all the social networking, blog sites, forum sites, and video broadcasting sites help gain digital awareness too. In our book, both traditional PR and digital PR are effective and in many cases necessary. Let’s get the story out and let’s get it out fast-about 25 minutes to be exact with the digital wires! For more information, visit www.5creativegroup.com.